298b Millwood Road, Toronto, Ontario M4S 1J8


Who We Are

Marketing is as much of a science as it is an art. Our mission is to utilize data to help brands build and deliver marketing communications with greater relevance and effectiveness towards the achievement of their business objectives.

advertience (‘advertising + science’) is a digital marketing consultancy that delivers digital marketing services in Media, Creative Services, and Analytics. Driven by data, advertience utilizes its extensive experience in digital marketing to enable our clients to maximize the efficiency of their Media, the efficacy of their Creative, and the accurate measurement of their performance through Analytics.


Who We Are

 

298b Millwood Road, Toronto, Ontario M4S 1J8

Marketing is as much of a science as it is an art. Our mission is to utilize data to help brands build and deliver marketing communications with greater relevance and effectiveness towards the achievement of their business objectives.

advertience (‘advertising + science’) is a digital marketing consultancy that delivers digital marketing services in Media, Creative Services, and Analytics. Driven by data, advertience utilizes its extensive experience in digital marketing to enable our clients to maximize the efficiency of their Media, the efficacy of their Creative, and the accurate measurement of their performance through Analytics.”


Media Services

Search | Social | Display

Search, Social, Display, and Video are the predominant digital channels and mediums today. But as all channels become digital, a new marketplace that no longer views digital as the domain of desktop or mobile is taking shape and must evolve to include Television, DOOH, Audio, Gaming, and In-Car, among others on the horizon. A medium driven by data, such as digital, presents opportunities that create new pathways for driving business growth.


Creative Services

Advertising | Website | Apps

“If it doesn’t sell, it isn’t creative” – David Ogilvy. The most creative, clever, and insightful ad in the world is not worth making if it does not talk to the right people or address the right pain points. Consumers see between 6,000 to 10,000 advertisements per day making it an imperative that the end goal of advertising – to sell – remains top of mind throughout the creative process.


Consulting Services

Strategy | Education | Results

Digital is transforming enterprises and whole industries at speeds never seen before. Every enterprise must now accept digital as the key medium and transform themselves into data driven enterprises. Already a medium that poses challenges for its complexity, succeeding in today’s digital environment will require enterprises to be agile, adaptable, and engaged like never before.


Analytics Services

Audits | Analytics | Data

As the mostly widely used website analytics application, Google Analytics is a powerful tool for marketers that hosts a variety of value business and audience data for an organization. Data driven marketers and organizations are able to utilize data from within Google Analytics to make informed business and marketing decisions that reveal the efficacy audience targeting, channel performance, as well as for conversion optimization.

Complimentary UA Backup Session

Schedule a complimentary 30-minute consultation with Advertience’s Google Analytics 4 specialists. Acquire a comprehensive understanding of how to export your Universal Analytics data, all through a step-by-step approach.

Not-For-Profit Fundraising Solutions

Understand how digital marketing is vital for nonprofit fundraising, enabling wide audience reach and cost-efficient engagement with donors. Channels like social media, email, and search engines heighten visibility and cause awareness.

Google Analytics 4 Audit

Explore Google Analytics 4 with our specialized audit service to help organizations build a trustworthy foundation with accurate and meaningful data upon which business decisions can be made.


What We Do

Digital marketing is the most prolific method for identifying, reaching, and engaging consumers through advertising in history. The achievement of effective digital marketing requires the harmonization of a complex combination of strategies and technologies measured and aligned to business results. It is in the identification and harmonization of these strategies, technologies, and their measurement that advertience specializes in, and has built a solid reputation for driving business results that matter to clients. To achieve these outcomes, advertience focuses on four core service areas.


Client Testimonials

When an organization works with Advertience, they work with a team that is just as excited about high performance as staff of the organization itself. Advertience is helping Watershed Canada achieve record high monthly website traffic (a 300% increase from year over year in April), and has added a level of online strategy and execution that we have never experienced before. The work with Advertience is collaborative and caring. Advertience finds way to bring extra value to our campaigns — they go the extra mile on customer service. Advertience team appreciation for the value our charitable mission (protecting Canada’s lakes and rivers) is felt in every meeting. Advertience team’s initiative and skills helps the Watersheds Canada team grow.
Working with Advertience always feels like a true partnership – they are invested in our success and it shows. It can sometimes be difficult to find an agency that truly understands the non-profit world. From planning campaigns, to audience segmentation to robust tracking systems I always feel like the team is in our corner, bringing their A-game to every initiative. No project is too daunting, no budget is unmanageable and no question goes unanswered. Thank you Advertience for stepping up for us!
When an organization works with Advertience, they work with a team that is just as excited about high performance as staff of the organization itself. Advertience is helping Watershed Canada achieve record high monthly website traffic (a 300% increase from year over year in April), and has added a level of online strategy and execution that we have never experienced before. The work with Advertience is collaborative and caring. Advertience finds way to bring extra value to our campaigns — they go the extra mile on customer service. Advertience team appreciation for the value our charitable mission (protecting Canada’s lakes and rivers) is felt in every meeting. Advertience team’s initiative and skills helps the Watersheds Canada team grow.